Available in salon only.
The birth of Olaplex came from a lifelong relationship with the beauty industry. Dean Christal, CEO and creator of Olaplex, grew up in a family that had a deep understanding of the needs of hardworking hairdressers. His mother was a licensed hairdresser who ran a salon out of their home while his father was a beauty distributor owning 26 stores. From humble beginnings started in a California garage, and since 2014 have grown exponentially to include millions of fans worldwide. This experience created the catalyst towards the one ingredient that is continuously changing what is possible for hair. Olaplex is cruelty free and vegan. Free of silicone, sulfates, phthalates, DEA, aldehydes and gluten.