Founded by sun lover and sustainability writer Ella Liascos in Byron Bay, Sun Juju is the sunscreen she couldn't find anywhere. A sheer mineral and plant based sunscreen she could wear on her face every day that wasn't packaged in plastic.​ ​Sun Juju is packaged in infinitely recyclable aluminium. Safe for sensitive and acne prone skin, Sun Juju is free from hormone inhibiting chemical filters like oxybenzone, octinoxate which were banned in Hawaii in 2018 to protect the reefs.